by Shiv Kumar | Nov 28, 2024 | Marketing Strategy
You’re scrolling through Instagram and see an ad for a stylish pair of sneakers. You tap the ad but don’t purchase. Later, while browsing YouTube, you watch a video featuring the same sneakers in action. A few hours later, an email from the brand offers you a 15%...
by Shiv Kumar | Nov 26, 2024 | Marketing Strategy
You’re in a packed supermarket aisle, faced with an overwhelming number of brands selling the same product—tea, toothpaste, or even mobile phones. All the options blur together until one brand catches your eye. Maybe it’s the sleek design, a tagline that speaks...
by Shiv Kumar | Nov 15, 2024 | Marketing Strategy
Ever wonder why you can’t stop thinking about that catchy jingle or the latest viral ad? That’s marketing in action, and it’s all around us. Marketing is not just about selling products; it’s about understanding what makes people tick and crafting messages...